Ok this one actually turned into a bit of a rant. I would have considered making a new thread called something like “how can we change culture (online) to focus on originallity and quality instead of fitting in” but I am not posting enough to be allowed to do that so here we go 
I think also part of it is how you find videos on Youtube. There is not a really good filter / curration system so you end up with:
- Things in you recommandations + related videos of what you are currently watching
- Your subscriber feed
- Things you search for
Then people posting on Youtube are trying to get people to watch their stuff, and peoples want to be seen.
People who subscribe to me will most likely see it because they check their subscriber feed
Tell everyone to subscribe and all that other stuff in every video
People don’t know who I am, but they search for products / it is easier to search for gear than music genre
Make videos featuring products, popular products to lure people in and watch your videos, and hopefulle subcribe because you told them to.
Youtube recommends you stuff similar to what you have allready been watching
Make videos about the same stuff as other people, copy their style, basicly try to be someone else.
Etc. etc. This all contributes to this circle of same same videos about products. I guess it is a bit similar to how a lot of people are making music to fit on a Spotify playlist. They just want to sound like everyone else to be part of the crowd. Sort of like music programming on the radio. Nothing that REALLY pleases anyone but easy enough that as few people as possible turn it off.
The problem is of course that we messure success by how many watched the video, not how much people who watched it liked it. So you end up playing the game of following the “youtube rules” to get lots of views.
And the sad thing is of course that it works 
F.ex. I made this video where I was flirting a bit with the format, but still tried to keep it “me”.
4700 views compared to my usual 150-350.
So I feel like if we want to have an alternative to this product driven content and find some great videos we need some other way of discovering it. Sometimes I find great stuff on CDM, sometimes by just searching for new artists I get recommended, and sometimes I find great stuff here on Lines. I would love to know some other ways of finding great stuff on Youtube, because there are SO much GREAT stuff on Youtube. It is just impossible to find between all the commersial stuff I am not that interested in.
OK RANT OVER…
On topic: I have not sold much, BUT learning to program my own instruments in Max etc. has really cut down my GAS 