i assume you literally mean hacking the grid’s firmware to act as a different device profile, etc.
this is one part of the monome ecosystem that is not really intended to be modified.
i’m actually not sure if the newest editions use an FTDI part for serial<->USB conversion (in which case there is no feasible way to modify the profile), or if they are using LUFA on AVR (in which case you could get in there with e.g. JTAG and modify at your own risk.)
re: velocity, nope. the buttons are literally switches, there are no continuous pressure sensors. the design is deliberately minimal and mechanically robust, different from midi pad controllers.